Since the days of inception of the internet people have used
the internet for good and for bad. Some people think that ethics
should not apply to the internet since our identities are, for
the most part hidden. However, if we really have good character
that should show through even if we aren't identified on the
internet. We need what I call virtual character which is the
moral character to do what is right in the virtual world of the
internet. Virtual character is somewhat a novel idea for people.
I like to break virtual character into three main categories or
activities; internet design, internet marketing and internet
use.
Internet marketing is another way that virtual character should
be manifest. The term spam was created largely because of
internet marketing schemes. Internet marketing is not a bad
thing. Internet marketing does good things and when done
ethically it can be a win-win for both buyers and sellers. The
problem arises when marketers begin to trick users and make
promises that are not true. Those who show virtual character
with internet marketing cultivate relationships with clients
that are positive and the keep more clients longer.
Use of the internet has ballooned in the past couple of years
to the point that even my grandma is an avid web surfer. With
the explosion of internet use virtual character has never been
more important. Users should be careful when they blog, email,
and even just surf the internet. Bloggers should take care to
ask and answer questions in the right places to keep the
continuity of the conversation. Email should be used to
communicate, not to annoy. Forwards should be sent with care not
just to the whole list of contacts. Those with a strong virtual
character should stay out of places that are detrimental to
society. For example the more pornography and gambling sites are
visited the more they will propagate themselves across the
internet.
As the internet has grown in its use and capability, so has our
responsibility to have a good virtual character. Virtual
character shouldn't be regulated by government but by our own
conscience. If we are a designer web should design sites that
will build and add value to the internet. If we are a marketer
we should find strategies that are helpful to our clients.
Finally if we are user we should find the good on the internet
and get rid of the bad. I call upon designers, marketers and
users everywhere to show good virtual character.
About the author:
Justin Grover-
10xMarketing - More Visitors -More Buyers -More Revenue, if
you would like to learn more about
virtual Character or
co
mic character please visit
Cartoon Solutions.